Adriatic Sea
Adria motorhome brand - All information at a glance
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More information about the Adria brand

Adria is one of the leading brands for recreational vehicles in Europe and has stood for quality, innovation and sophisticated design since 1965. Based in Novo Mesto, Slovenia, Adria manufactures caravans, motorhomes, campervans and mobile homes that are valued for their excellent value for money, high functionality and durability. Many models are also designed for winter use. The product range is aimed at a broad target group - from beginners to families and adventurous travelers. With a modern, practical design, technical sophistication and a Europe-wide sales and service network with over 500 partners in more than 30 countries, Adria is a reliable companion for mobile travel.

Foundation & company history

  • 1965: Production of the first caravan Adria 375 in Novo Mesto and export to Sweden - the start of the international success story.
  • 1970Introduction of the characteristic blue stripes on the caravans - the „blue ribbon“ becomes a trademark.
  • 1978: The blue brand identity is officially introduced and established throughout Europe.
  • 1982Entry into motorhome production with the first Renault-based „Adriatik“ models.
  • 1986Introduction of the current Adria logo; start of series production of motorhomes in Deinze (Belgium).
  • 1995Development of the first camper van - Adria is one of the European pioneers in this segment.
  • 1996: Restructuring to today's Adria Mobil d.o.o. with headquarters in Novo Mesto. Introduction of the caravan series Unica.
  • 1998Market launch of the semi-integrated motorhome series Coral - still one of the most popular series today.

 

  • 2002: Entry into the mobile home market with the founding of Adria Home.
  • 2005Opening of one of Europe's most modern production plants in Novo Mesto with climate chamber and monsoon test facility. Introduction of the compact caravan Action and the integrated motorhome Vision.
  • 2007: Acquisition of the Spanish mobile home manufacturer Sun Roller for expansion in southern Europe.
  • 2010: Presentation of the first fully integrated motorhome Sonic - new vehicle class for Adria.
  • 201550th anniversary with the Silver Collection - Special editions of the Twin, Matrix, Adora and Altea models.
  • 2017: Takeover by the French Trigano Group - strengthens Adria's international market position.
  • 2019: Market launch of the innovative luxury caravan Astella - new design concept with panoramic windows.
  • 2020: New generations of Matrix, Coral and Adora are presented.
  • 2021: Model updates for Alpina and introduction of the Twin Sports with pop-up sleeping roof.
  • 2022: Presentation of the integrated premium motorhome Supersonic based on Mercedes-Benz.
  • 2023: Model maintenance for the Twin Supreme - Modernized interior and technology update.
  • 2024: Introduction of the SuperTwin - first Adria 4×4 campervan on Mercedes-Benz.
  • 202560th anniversary of Adria Mobil with the exclusive „60Y Selection“ - Special models in various model series. More than 725,000 vehicles produced, over 2,000 employees and over 500 trade partners worldwide.

Specialization & brand philosophy

Adria offers a wide range of leisure vehicles that are tailored to different needs. The range includes caravans such as the luxurious Astella, the winter-proof Alpina, the versatile Adora, the compact Altea, the sporty Action and the lightweight Aviva and Aviva Lite models. In the motorhome segment, models such as the Supersonic, Sonic, Matrix, Coral, Coral XL, Compact Max and Compact are available. For campervan enthusiasts, Adria offers the Twin series with variants such as Twin Sports, Twin Supreme, Twin Max and the Supertwin 4×4 based on the Mercedes-Benz Sprinter. The products are characterized by well thought-out use of space, innovative technologies and high functionality. Adria attaches great importance to quality, design and sustainability in order to provide unforgettable travel experiences. 

Adria's brand philosophy is based on the values of vitality, passion, premium quality and premium value. The company strives to be the most sought-after brand in the leisure vehicle industry by offering high-quality products with excellent design and functionality. Adria is aimed at a diverse target group: beginners find user-friendly models, families benefit from well thought-out space concepts, comfort lovers appreciate the high-quality equipment, adventure seekers discover robust and reliable vehicles, and luxury travelers enjoy first-class design and exclusive features.

Price range

The prices for Adria Mobil vehicles vary considerably depending on the model and equipment:

  • Caravan start at around 14,000 euros (Aviva) and extend to about 67,000 euros for the Astella luxury model.
  • Campervans (e.g. Twin Supreme, Sports) range between 58,000 and 85,000 euros, depending on equipment and special models.
  • Motorhomes (Matrix, Coral, Supersonic) start from around 77,000 euros. High-quality equipped models and fully integrated Mercedes-based models can be over 100,000 euros cost.

Adria thus offers vehicles in almost all price segments - from compact entry-level models to high-quality premium motorhomes.

Awareness & market position

Today, Adria is one of the best-known and most successful leisure vehicle brands in Europe. The brand enjoys a particularly strong position in its home market of Slovenia, but Adria has also established itself as a major player in countries such as Germany, France, Scandinavia, Switzerland and the UK. The company exports the majority of its production and is now actively represented in over 30 countries. Adria's market position is based on a balanced product range that appeals to different target groups - from young vanlife enthusiasts to families and comfort-oriented long-term travelers. Thanks to the wide range of models and the continuous further development of design and technology, Adria is able to retain both newcomers and discerning customers in the long term. Another success factor is the strong sales and service network with over 500 partners throughout Europe. This dense network ensures high availability, competent advice and reliable after-sales service - an important point for many customers when buying a caravan or motorhome. Adria maintains its leading role in international competition through consistent quality work and constant innovation.

Successful models & series

Campervans (panel vans)

  • Adria TwinOne of the best-selling campervans in Europe, with an open-space concept, panoramic roof window and high-quality equipment options - ideal for couples and adventure-seekers.
    - Twin Sports
    - Twin Supreme
    - Twin
    - Twin Max

Motorhomes (semi-integrated & fully integrated)

  • MatrixSemi-integrated motorhome with drop-down bed, popular with families and comfort seekers.
  • CoralFor couples and connoisseurs, with a modern interior and generous living space.
  • SupersonicFully integrated premium model based on Mercedes-Benz, with a focus on design, technology and luxury.

Caravan

  • AdoraSuccessful model with elegant exterior design, bright interior and practical layouts.
  • AstellaAvant-garde luxury caravan with suite-like room layout - ideal for permanent campers and design-conscious travelers.

Conclusion: Who is Adria suitable for?

Adria is aimed at a broad target group and offers the right leisure vehicle for almost every requirement. Beginners benefit from the user-friendly, attractively priced models such as the Aviva or the compact twin campervans. Families will find well thought-out layouts with sufficient space, storage space and comfort for longer trips in model ranges such as the Matrix or Coral. Those who place particular value on design, technology and a luxurious ambience are ideally advised to choose models such as the Supersonic or the Astella. Adventurers will also get their money's worth with the Twin Sports or the 4×4 versions, which are suitable for everyday use and winter. Adria manages to combine quality, style and functionality in a form that makes both spontaneous weekend trips and long journeys a comfortable experience.

Models & Versions

FAQ

Adria Mobil offers a wide range of caravans, campervans and motorhomes. The best-known model ranges include the Aviva, Adora and Astella caravans, the Twin series campervans and the Matrix, Coral and Supersonic semi-integrated and fully integrated motorhomes. So everyone - from beginners to luxury travelers - will find the right leisure vehicle.
Prices for Adria vehicles vary depending on the model, equipment and vehicle type. Entry-level caravans start at around 14,000 euros, while fully integrated luxury motorhomes such as the Supersonic can cost over 100,000 euros. In between, there are numerous models in the mid-range segment - ideal for families, couples or solo travelers.
Adria Mobil has an extensive dealer network in Germany and Europe. Official contract partners offer new and used vehicles as well as workshop services. Many models can also be rented through specialized rental companies - ideal for the first test before buying.
Yes, many Adria models - especially from the Matrix, Coral, Twin Supreme and Alpina series - are winterized as standard or as an option. This includes insulated water and waste water tanks, high-quality insulation and high-performance heating systems (e.g. Truma or Alde).
Adria impresses with its excellent value for money, modern design, clever space solutions and solid construction. The brand is particularly well-known for its open-space concept, well thought-out functionality and high suitability for everyday use - whether on vacation, at the campsite or for long-term camping.